Arc Middle East

1-on-1 with the Middle East's Leading Architects

February 7-10, 2025

Muscat, Oman

About
1-on-1 Meetings and Networking with the Middle East's Leading Commercial Architects

Arc Middle East is the event for manufacturers who want an edge in winning high-value construction projects throughout the Middle East.

Since 2010, it’s been chosen by some of the biggest names in the industry as their most effective way to connect with architects throughout the Gulf and beyond.

The pipeline across the Middle East over the next few years is mind-blowing. Saudi Arabia’s construction market alone is valued at $1.7 Trillion, with another $700million of projects in the pipeline across the UAE.

And in the thick of it all, the big architecture and construction firms are coming to Arc Middle East to find the right building product manufacturers who can help them deliver their clients’ visions. And that’s where you come in…

Discover the highlights from Arc Middle East 2024 – read our review!

 

 

Reserve Your Spot – Last Year Sold Out!

Who Attends
The Middle East's Leading Commercial Architects. Guaranteed.

Months of research and prospecting goes into building the guest list for Arc Middle East. Our dedicated search team identify and recruit only the most qualified candidates, following a three stage process:

Step 1) Pinpoint the largest, most high-profile projects in the Middle East in design stages

Step 2) Identify the architectural firms involved and the Principals leading the design and specification

Step 3) Invite those Principals to submit an application outlining their credentials. Accept and enrol pending final QC.

Get the attendee list

Arc Middle East regular attendees include:

Ala Hason

Vice President

HKS

Khaled Al-Doghry

Principal Architect

Saudconsult

Matthew Utley

Principal

Grimshaw

Marc Cerone

Design Director

Adrian Smith + Gordon Gill

Dr. Mustafa Alper Alhan

Director / Principal

Tabanlioglu

Ralf Steinhauser

Director

RSP Architects

Fadi Jabri

Principal

Nikken Sekkei

Arun Puri

Head of Architectural Tech Services

Gulf Consult

How it works
This is NOT a trade show

You know exactly who’s going to be here and you will have a number of guaranteed, pre-scheduled 1-to-1 meetings with the ‘buyers’ of your choice. And this is just the start.

You are all together for 3 days and 3 nights at a luxury resort, so there’s time and space to meet everybody and it’s this abundance of natural networking that opens up a whole world of possibilities. Because there’s a real community feel here and everyone’s more relaxed and open and any number of conversations can light up the commercial project trail right in front of you – you’ll see!

 

 

If you are trying to expand your company’s sales opportunities in the Middle East and you want the most pre-qualified, established and renowned set of design professionals, I don’t know of a better forum that you could get involved in.

Dean Moilanen

Director of Architectural Services

Noble Company

Program

Seminar timings and/or content may be varied at our discretion.

Friday, February 7

3:30 pm Meeting Point to be Announced

Bus Departure for Pre-Event Tour

4:00 pm Royal Opera House Muscat

Pre-Event Tour: Royal Opera House Muscat (Pre-Registration Required)

6:30 pm Pool Garden

Welcome Reception Dinner & Registration

7:30 pm Pool Garden

Welcome Speech by Oliver Needs, Owner

Saturday, February 8

6:30 am The Kitchen

Breakfast

7:00 am In-App & E-Mail from Russell Ford

Final Meeting Schedule Release

8:20 am Muscat Ballroom 3

Seminar - The Double-Edged Algorithm: AI’s Impact on Architecture & Innovation

Chantal Matar | Founder, Experiential Design Director, Studio Chantal Matar Ltd.

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Synopsis

Artificial Intelligence is rapidly becoming a transformative force in architecture and the creative industries, prompting both excitement and concern. This presentation explores the dynamic relationship between AI and human creativity, focusing on how AI is revolutionizing architectural design processes, workflow optimization, and idea generation, while also raising questions about the erosion of traditional practices, ethical implications, and the potential for homogenization of creativity.

Through case studies, live demonstrations, and thought-provoking analysis, we will delve into AI’s ability to generate designs, assist in sustainable development, and delve into creative tools for wider audiences. At the same time, we’ll address fears surrounding the loss of artistic integrity, dependence on machine-generated outputs, and the challenges of maintaining originality in an AI-driven world.

Attendees will gain a balanced perspective on whether AI is an ally that empowers architects and creatives to push boundaries—or a disruptive force that threatens to undermine the essence of human creativity. The session aims to equip participants with the insights to navigate AI integration responsibly and strategically in their professional practices.

Biography

Chantal Matar is a multidisciplinary Lebanese-British Architectural and Generative Designer that works at the intersection of mixed media and architecture.

Chantal has worked with various international architecture firms, such as Zaha Hadid Architects, Atelier Des Architectes Associés and Bernard Khoury Architects. Her Generative Design Agenda is highly influenced by art, nature and mixed-media. Chantal has taught Generative Art and Design at various institutes, such as UCL the Bartlett School Of Architecture and Middle East Architecture Lab. She has participated in international exhibitions such as Galerie Fractal in Paris and the Venice Biennale, the Italian Pavilion.

Blending her long experience in architectural design and knowledge of digital tools, Chantal aims her exploration at new emergent technologies, harnessing the power of Artificial Intelligence to create novel and immersive spatial experiences. 

9:25 am Muscat Ballroom 1+2

One-to-One Meetings

12:20 pm TBA

Group Photograph

12:30 pm The Kitchen

Lunch

1:25 pm Muscat Ballroom 3

Seminar - Designing Spaces for Longer, Healthier & Happier Living!

Alyaa Al Mulla | Founder, Longevity

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Synopsis

This session will explore the concept of healthy longevity, providing a comprehensive definition and examining current global and regional trends in lifespan and well-being. It will delve into existing frameworks that support the design of environments promoting healthier, longer lives. The session will also introduce the science of longevity, drawing valuable lessons and insights from centenarian communities and human living labs. These examples will offer practical guidance for conceptualizing and creating spaces that foster healthy longevity.

Biography

As an entrepreneur, Alyaa is shaping and designing the longevity landscape in the UAE by driving advocacy and advisory to private sector, investors and the public sector. She specializes in enhancing healthspan, wellbeing, and the longevity economy through innovative public policy frameworks.

Alyaa has led the workplace wellbeing initiative under the UAE’s National Program for Happiness & Wellbeing, creating a robust, evidence-based framework and implementing tools to boost wellbeing in both public and private sector organizations .She was involved in projects to design better spaces for human’s longevity and recently, she co-authored the chapter on Dubai, UAE as a regional longevity hub in the new book “Longevity Hubs: Regional Innovation for Global Aging” led by MIT AgeLab, The MIT Press.

In addition to her policy work, Alyaa serves as a lecturer at the Geneva College for Longevity Science and has previously been a Visiting Senior Lecturer in Positive Psychology & Positive Societies at the University of East London. She holds a Master’s degree in Public Administration from Harvard Kennedy School and was an academic fellow at the Oxford Institute of Population Ageing, Oxford University. Alyaa has also been a member of the World Economic Forum’s Future Council on Human Enhancement and Healthy Longevity.

2:30 pm Muscat Ballroom 1+2

One-to-One Meetings

5:45 pm Kempinski Hotel Muscat

Free Time

7:00 pm Zale Club & Lounge

Dinner & Drinks

Sunday, February 9

6:30 am The Kitchen

Breakfast

8:20 am Muscat Ballroom 3

Seminar - Digital Innovation in the MENA Region

Herbert Fuchs | Owner, BYD+ Consulting LLC

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Biography

Herbert is a versatile and highly accomplished CIO/CDO level executive, executive partner and business owner with a career track in enabling companies to be successful in their digitization and digital transformation ambitions while applying a holistic approach from vision, strategy, operating model, organization, processes to identifying the most relevant, innovative technologies as appropriate in the respective business.

 Herbert’s professional career over the past +25 years is with landmark name corporations across various industries and geographies where he had the opportunity of being instrumental in significant transformation and optimization initiatives with global footprint and scope.

Throughout his career, Herbert established himself as an innovator, achiever and thought leader across the “build”, “run”, “transform” and “secure” spectrum of IT and the business.

Herbert holds an MSc as well as an Executive MBA as well as conclusion of post-grad programs at well reputed US business schools.

9:25 am Muscat Ballroom 1+2

One-to-One Meetings

12:15 pm The Kitchen

Lunch

1:10 pm Muscat Ballroom 3

Seminar - The Future of Luxury: Experience in Place

Robin Torres-Gouzerh | Senior Futures Advisor, Soon Futures

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Synopsis

This presentation explores the transformative trends reshaping the luxury sector, with a particular focus on how design plays a pivotal role in the evolving landscapes of hospitality, travel, and experiential industries. As discerning travellers shift their expectations, the essence of luxury is being redefined—not by opulence and materiality, but by intentionality, emotional resonance, and curated moments that create lasting meaning. For architects, interior designers, and hotel visionaries, this evolution represents both a challenge and an opportunity to craft environments that capture the heart of this new luxury ethos. The design elements explored in this presentation will emphasize how spaces can evoke a sense of place, connection, and meaning, laying the foundation for experiences that resonate deeply with guests and users.

Biography

Robin is a cultural researcher, ethnographer, and insights analyst with a background in public policy, trend forecasting, and communication strategy. With a decade of experience in consumer research, future trends, and marketing analysis, Robin specializes in advising organizations with cultural intelligence and qualitative analysis. Robin has an academic background in political science, and was previously an assistant professor at the University of Texas in Austin. More recently, he has worked for the likes of the UK Government's Defra futures team, Protein, Pearson, and WGSN, and currently holds the position of Senior Futures Advisor at SOON Future Studies.

2:15 pm Muscat Ballroom 1+2

One-to-One Meetings

5:30 pm Kempinski Hotel Muscat

Free Time

6:40 pm Meeting Point to be Announced

Meet for Transport to Dinner Location

7:00 pm Caramel Restaurant & Lounge

Farewell Dinner & Drinks

Monday, February 10

6:30 am The Kitchen

Breakfast

8:00 am Meeting Point To be Announced

Delegate Departures

Arc Middle East was fruitful, excellent, concise, productive, yielding positive results and further collaboration. After thorough and fruitful meetings, many are newly integrated in specs.

Hisham Dalleh

Architect-Senior Specification Writer

Dar Al-Handasah, Shair and Partners

Venue
Kempinski Hotel Muscat

335 Street 6
Muscat 138, Oman

+968 24 98 5000

Visit Venue Site

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